Implement: Account Engagement: Use Form Handlers

Overview

Lead generation and nurturing is a key part of successful marketing automation strategies. In this video, learn how form handlers can integrate your third-party or custom forms into Marketing Cloud Account Engagement (MCAE). In this video we'll cover: • How form handlers can be part of your overall marketing strategy • How to build form handlers to bring data from your external forms into MCAE For additional resources and information mentioned in this video, or to sign up for an individual follow-up session (available to Premier and Signature Success Plan customers), click here: cs.salesforce.com/portraits/aCe3y000000bmecCAA 0:00 Intro and Overview 0:16 Learning Objectives 0:35 Form Handlers 1:45 Advanced Features 2:29 Form Handler Demo 5:47 Recap and Outro #Salesforce #ExpertCoaching #SalesforceSupport #SalesforceHowTo #Accelerator #ExpertCoachingVideo #MarketingCloudAccountEngagement #MarketingCloud #Pardot